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1-800-bathtub
May 1, 2007

Re-Bath is currently airing a television advertisement for 1-800-Bathtub that features chimpanzee ‘actors’ dressed up as contract workers.

Please contact Jay Butgereit, marketing director of Re-Bath, to express your disappointment in the company's choice to exploit an endangered species for advertising purposes.

Jay Butgereit
Marketing Director
Re-Bath
1055 South Country Club Drive
Mesa, AZ 85210
jbutgereit@rebath.com

Sample Letter to Re-Bath

Dear Mr. Butgereit and Re-Bath,

I am writing to express my strong disappointment in Re-Bath’s decision to exploit chimpanzees for a 1-800-Bathtub advertisement. While you may not have known this, the behind the scenes story on chimpanzee ‘actors’ is very dark. Chimpanzees used in entertainment are taken away from their mothers at birth, which causes irreparable psychological harm.

Training methods are physically and psychologically brutal and ‘retirement’ at age 6 or 7 usually means being cast off to a roadside zoo or some other substandard facility.

In addition to welfare concerns, chimpanzees are an endangered species and using them in advertising seriously hampers conservation efforts. In the future please think of more creative and compassionate ways to advertise your services. 

Sincerely,
[YOUR NAME]

 

Updated: October 3, 2007